Have you bought a car recently? When was the last time you bought a car? Did you buy new or used? Did you actually NEED a car? And I’m talking about REALLY needing the car? Most people end up buying a car while their current one is still running. North Americans rarely buy because they […]
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I remember a few years ago when I started up my own business. Excitement and fear were two major emotions that I faced on a daily business. The excitement of starting my own business would give me chills thinking about all the possibilities. And then the fear at the thought of failure would bring it […]
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What comes to mind when you hear that word? For business owners, I’m sure it conjures up mixed messages. For consumers, I bet it conjures up even more mixed messages! I recently heard someone say that marketing was just a big elaborate scheme that business owners use to make consumers feel insecure for not having […]
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Its 6:05, you sit down with your family for dinner and the phone rings. Call display shows up as a private name and you can’t even recognize the area code. Your telemarketing “spidey senses” are tingling! You decide to have a little fun and take the call and play along. You guessed it right! It’s […]
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Are you an expert? You may be, even if you’ve never thought of it. A lot of business owners never think of themselves as experts in their field. The media is always looking for an expert opinion when they are working on stories. Do you want to get free exposure, position yourself as an expert […]
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